Identity for an event planning company
Eventivity's aim is to elevate events to a higher level. Designing their new identity started with a photo taken through an airplane window – an elevated place many can relate to. This photo taken by the client gave inspiration to a gradient background that features hues from the sky at dusk. The double E logo refers both to the company and the owner's last name, and subtle shadow details give it a more 3D look while still remaining flat and clean.